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A Big Step Forward at Cedar Canyon Textiles

June 11, 2015 ShellyStokes

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step-forward-in-good-boots

As I mentioned last week, a lot of things are changing here at Cedar Canyon. I am making some major changes to my business, and stepping into the future in a big way.

So what’s with the boots? Look at it this way. When you set off on a new adventure, it pays to wear the right shoes. I don’t wear flip-flops when I head off into a place I’ve never been before. I’m a whole lot more likely to arrive in one piece if I wear my old favorite pair of boots!

I’ll be blazing a new trail for myself and the company. And that means we start two major items:

  • First, I am selling my major product line – the Cedar Canyon Rubbing Plates – to Jack Richeson & Company, our supplier for the Shiva Paintstiks.
  • And second, we will be closing the Online Store as soon as the inventory is cleared out.

There’s plenty of heavy lifting to be done, and those boots are going to get a good workout.

I’m not going away…

Those are pretty big changes, but it’s not the end of the line for me or for Cedar Canyon Textiles. I’m NOT closing the business, I’m NOT going to quit teaching and I’m most certainly NOT going away. But after 10 years of pouring all of my creative energy into a product-based business, it’s time for the next iteration of Cedar Canyon Textiles to take shape.

During my residency in Mexico this spring, I spent a lot of time with some artists who do amazing work. The more I talked to them, the more it became crystal clear that I wanted my life to look a whole lot more like their lives – and that meant things had to change.

It always amazes me how things fall into place once we become really clear on what we really want. In fact, things can happen so fast it makes your head spin.  I finished up my big art project, scheduled my eye surgery,  and had a deal to sell the product line all in the space of one week. Yikes!

In spite of the emotional tug of war going on in my gut, this opportunity was simply too good to pass up. By selling the product line and closing down the warehouse, I can fully embrace my next career as an artist, teacher and writer. I’m much happier (and, frankly, much better) when I focus my energy on a small number of things.

A Look Back

The past 10 years have been an incredible ride. I wrote three books, developed several successful product lines, and brought the Shiva Artist’s Paintstiks into the mainstream quilting and fabric art markets. Through my books, TV appearances and classes, I have helped tens of thousands of people learn how to use Paintstiks on Fabric.

I had a lot of support from the Richeson family. Although they initially couldn’t figure out what quilters wanted to do with their Paintstiks, they had the good sense to turn me loose and let me run with the product line.

Looking back, I have to say we had a damn good run. Over 40,000 books, 100,000 sets of rubbing plates and tons (literally) of paint passed through our order desk since those precious Paintstiks took over my life in 2005. Wow!

While it was an exciting 10 years, it is time to step into the future – to spend my time doing the three things I love the most. Making art, teaching and writing are the things that feed my soul, and that’s exactly what I’m going to do. Things will be different here at Cedar Canyon, but we will continue to explore and express that creative nature that makes us all tick.

A Note About Our Transition

To close up the Online Store, we need to clear a lot of inventory out of our warehouse. (My sweetheart has made it abundantly clear that he is not giving up any of his space in the basement or the garage – and I certainly don’t want stuff piled up in my studio!)

The upside is that you are going to be able to grab some really amazing deals as we clear out the merchandise. The downside is that you will receive more promotional Email over the next month or two as we go through this process.

I hope that you will stay with us during the transition – and forgive the extra Emails. We’ll get back to our regularly scheduled program of weekly newsletters, online courses and occasional promotions as soon as humanly possible.

Your Turn

Got a comment or a question about the changes here at Cedar Canyon? Leave a comment below or click over to our Facebook page.

Filed Under: Blog, Studio News & Updates Tagged With: Remove Post

Comments

  1. Janet says

    June 11, 2015 at 10:51 am

    LOVE your award winning quilt!!! It has looked like a two ribbon quilt for a long time as you shared its progress along the way. Enjoy the moment and several years to come as you continue to share your work of art in upcoming shows. WOW!!! The positive change in your personal business life will give you that extra fun time to continue to enjoy your art adventures.
    Congratulations Shelley!!!

    • Shelly says

      June 11, 2015 at 4:17 pm

      Thank you, Janet. I’m looking forward to the “new” version of life in Cedar Canyon. Lots more time for art. Less time on the computer. 🙂

  2. Marlene says

    June 11, 2015 at 10:54 am

    The first thing I thought when seeing your boots was, “these boots are made for walking.” (Now you know my age!!) And, you will definitely be doing some heavy duty walking. I wish you the very, very best and I know you will continue to inspire, encourage, and teach us all to soar higher and further with our own creative work. Thanks, Shelly. Can’t wait to see what the next 10 years (and beyond) bring!

    • Shelly says

      June 11, 2015 at 4:18 pm

      Bless you, Marlene. I appreciate your warm wishes as I move forward.

  3. pfitz says

    June 11, 2015 at 10:57 am

    Congratulations and best wishes Shelly on your new adventure. I have been a fan of yours since watching you on Quilting Arts TV several years ago. I hope you will continue to grow and prosper and I look forward to seeing the new you!!!

    • Shelly says

      June 11, 2015 at 4:18 pm

      Thank you, thank you!

  4. Victoria Zalatoris says

    June 11, 2015 at 12:24 pm

    Love your art quilt. As a painter/fiber artist who uses paintsticks in my work I was happy to see a different use for them. I also loved that your quilt is totally original, not just a photograph reproduced as a heavily stitched/quilted fabric wall piece. I see many of the new era quilts/thread paintings and I always say “Why not just paint that?” Congrats and I look forward to your new adventures in life and in art.

  5. Cathy Gregory says

    June 11, 2015 at 12:43 pm

    Congrats. The quilt is a beauty. Here’s a hug to get you started on your new journey. New journeys are so exciting.

    • Shelly says

      June 11, 2015 at 4:20 pm

      Thanks Cathy! It’s lovely to hear from you!

  6. Cindy says

    June 11, 2015 at 1:16 pm

    Congratulations Shelley! What an exciting time. Best wishes on you venture into the future business project. And congratulations on the ribbons at MQ! Well deserved.

    • Shelly says

      June 11, 2015 at 4:15 pm

      Thanks, Cindy. I had a lovely time at the show. And I am delighted at the prospect of my “next” set of adventures!

  7. Leanne says

    June 11, 2015 at 4:55 pm

    Wow! It’s really happening! =) I’m proud to have been a part of some of those 10 years…it was fun. Good luck to you as you move forward…it all sounds very exciting!

    • Shelly says

      June 13, 2015 at 4:25 pm

      Yup, it’s really happening, Leanne! I so appreciate that you were both my right hand and half of my brain while we worked together. 🙂

  8. Dalle Proft says

    June 11, 2015 at 7:53 pm

    I want to thank you for all you have done with the Paint sticks, books and ideas. Many years ago I worked at a quilt shop. The owner returned from some big show, gave me a parcel,said read the instructions and see what you can put together for a demo next week. The parcel, paint sticks. Have loved them ever since and have followed you ever since I found your website. I know you will succeed in your future endeavor. I wish you the best.

    • Shelly says

      June 13, 2015 at 4:26 pm

      Thanks for your kind words, Dalle. As my husband would say, stick around — we’re going to have lots of fun!

  9. Marlene Koogan says

    June 11, 2015 at 9:56 pm

    Congratulations on your awards. The quilt is beautiful. Being able to focus on your art will make your life so much easier and your art even better. Good luck on your new endeavor.

    • Shelly says

      June 13, 2015 at 4:28 pm

      Thank you, Marlene. It’s exciting to move onto the next thing!

  10. Etta Stewart says

    June 16, 2015 at 1:52 pm

    Shelly, I am so happy for you, I can’t wait to see where this adventure takes you and us. Thank you for spending your time with us!

    Maybe you need a shovel to go with those boots

    • Shelly says

      June 16, 2015 at 2:29 pm

      Thanks, Etta. I’m excited to have more time for teaching –– and playing in the studio, of course!

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